2017-2018 Academic Catalog 
    
    Jun 18, 2024  
2017-2018 Academic Catalog [Archived Catalog]

SPTM 400 - Sport Business Analytics


Credits: Three (3)
The class will discuss the theory, development, and application of analytics in sports. Students will learn about the application of analytics in sports for purposes of marketing and sales strategy, sports operations, among many other topics. The class will consist of lectures, guest speakers from the sports industry and academia, and culminate with a group project.