2020-2021 Academic Catalog 
    
    Apr 24, 2024  
2020-2021 Academic Catalog [Archived Catalog]

MKT 491 - Marketing Analytics


Credits: Three (3)
The capstone course integrates previous course material from business and marketing core courses. The case-oriented class involves a wide variety of issues facing businesses relative to marketing.
Prerequisite: MKT-361, MKT-364, MKT-365