2010-2011 Academic Catalog 
    
    Apr 19, 2024  
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2010-2011 Academic Catalog [Archived Catalog]

BUS 645 - E-BUSINESS STRATEGIES

Credits: Three
A critical (but non-technical) review of alternative e-business configurations that are transforming organizational strategy and business process design. The course provides an overview of business networked systems that integrate applications: customer relationship management, supply chain management, enterprise resource planning, and electronic marketplaces used to improve the productivity of manufacturing, service and retail businesses.
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