2011-2012 Academic Catalog 
    
    Dec 27, 2024  
2011-2012 Academic Catalog [Archived Catalog]

COMM 503 - STRATEGIC COMMUNICATION BEST PRACTICES


Credits: Three
This course focuses on the systems and models of communication practice that have been studied and developed by academics and applied by practitioners in their work.  The emphasis in this course is understanding the synergy created when academic knowledge and scholarship are incorporated in strategic decision making as illustrated by case studies and other practical-world analysis.