2014-2015 Academic Catalog 
    
    Mar 28, 2024  
2014-2015 Academic Catalog [Archived Catalog]

Internet Marketing, B.S.


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This marketing major is intended to educate a new generation of marketing professionals for the businesses of the 21st Century. The growth of direct and Internet marketing has created a need for marketing professionals who can create and manage marketing information systems that allow businesses to communicate interactively with their customers.

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