2019-2020 Academic Catalog 
    
    Oct 11, 2024  
2019-2020 Academic Catalog [Archived Catalog]

Marketing, B.S.


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The need for marketing expertise is shared by both industrial corporations and not-for-profit institutions. Marketing is a dynamic area of study which must keep pace with the continual changes occurring in global, social and economic systems. Marketing graduates with high levels of expertise find employment opportunities in sales, advertising, retailing, research, direct, Internet and international marketing functions.

 

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