Rawlings Sport Business Management, B.S.

The sports business industry is a complex business. The Rawlings Sport Business Management major on-ground is focused on developing industry valued skills through experiential learning inside and outside of the classroom. Students have the benefit of a strong general business foundation through our John E. Simon business core, combined with special knowledge and experience in the areas that are critical for success in sports business management. The program provides students with specific competencies in corporate sponsorship, sales, data analysis, marketing, operations management, event management, and promotions as they relate to the sports industry through numerous partnerships with sport business organizations. The program requires students to gain practical experience through program exclusive experiential learning (Volunteer Experience, Internships, Industry Research, etc…)