2008-2009 Academic Catalog 
    
    May 07, 2024  
2008-2009 Academic Catalog [Archived Catalog]

COMM 362 - PUBLIC OPINION


Credits: Three
This course explores public opinion as an element of public relations. Course content includes defining, measuring, and influencing public opinion, identifying its dimensions and impact, and interpreting public opinion poll results.
Note: The accelerated Weekend and Evening College format of this course will be augmented by a faculty-prescribed one- credit independent learning experience.