2014-2015 Academic Catalog 
    
    Nov 22, 2024  
HELP
2014-2015 Academic Catalog [Archived Catalog]

MKT 360 - PRINCIPLES OF MARKETING

Credits: Three
Prerequisite: ENGL 104, ISYS 100 or ADGD 265
An introduction to the concepts of marketing and their application to those engaged in marketing consumer and industrial goods and services; pricing, product planning, distribution and promotion.
Catalog Navigation
  Catalog Home
  This is Maryville
  Characteristics of a Maryville Graduate
  Accreditations and Memberships
  Academic Calendar
  Policies and Information
  Admission Requirements
  Financial Matters
  Schools and College
  Academic Programs (by school)
  Academic Programs (alphabetical)
  Academic Programs (by degree)
  Academic Programs at a Glance
  Courses
  University Library
  Student Life
  Maryville Faculty
  Administrative Offices
  Campus Map