2019-2020 Academic Catalog 
    
    May 13, 2024  
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2019-2020 Academic Catalog [Archived Catalog]

MKT 491 - Marketing Analytics

Credits: Three (3)
The capstone course integrates previous course material from business and marketing core courses. The case-oriented class involves a wide variety of issues facing businesses relative to marketing.
Prerequisite: MKT-361, MKT-364, MKT-365
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