2022-2023 Academic Catalog 
    
    Jun 18, 2024  
2022-2023 Academic Catalog [Archived Catalog]

MKT 491 - Marketing Analytics


Credits: 3
The capstone course integrates previous course material from business and marketing core courses. The case-oriented class involves a wide variety of issues facing businesses relative to marketing.
Prerequisite: MKT-361, MKT-364, MKT-365