2008-2009 Academic Catalog 
    
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2008-2009 Academic Catalog [Archived Catalog]

E-Marketing, B.S.

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This marketing major is intended to educate a new generation of marketing professionals for the businesses of the 21st Century. The growth of direct and Internet marketing has created a need for marketing professionals who can create and manage marketing information systems that allow businesses to communicate interactively with their customers.

Business Core Requirement

All majors in the School of Business must complete a business core of 33-36 credit hours.

Note:

* All majors in the School of Business must take a minimum of MATH 117 College Algebra.

E-Marketing Major Requirements

Choose one additional course from the following:

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