Marketing Minor

Required Courses

(6 credits)

• MKT 361 - Consumer Behavior
• MKT 365 - Marketing and Digital Media

Electives

(9 credits)

Choose any 3 electives from the list below:

• COMM 327 - Social Media Campaigns
• MKT 364 - Professional Selling
• MKT 474 - Global Marketing
• MKT 491 - Marketing Analytics
• MKT 499 - Marketing Internship
• MKT 497 - Special Topics
• BUS 440 - Project Management
• SALS 426 - Customer Relationship Management
• MKT Elective taken through Study Abroad (course should be upper-division and advisor pre-approval required).

Prerequisites

• MKT 360 - Principles of Marketing