2020-2021 Academic Catalog 
    
    Apr 18, 2024  
HELP
2020-2021 Academic Catalog [Archived Catalog]

MKT 375 - Services Marketing

Credits: Three (3)
Services dominate the world economy and technology evolves in dramatic ways. This course responds to the demand for new strategies and tactics. This course develops the all-important skills in marketing and managing services.


Prerequisite: MKT-360
Catalog Navigation
  Catalog Home
  Archived Catalogs
  Academic Calendars


  Academic Programs & Courses
  Undergraduate Programs (A-Z)
  Graduate & Doctoral Programs (A-Z)
  Special Programs
  Academic Programs at a Glance
  Courses


  Schools and Colleges
  College of Arts and Sciences
  The John E. Simon School of Business
  School of Education
  Myrtle E. and Earl E. Walker College of Health Professions


  University Policies & Information
  Undergraduate Admission Requirements
  Graduate Admission Requirements
  Characteristics of a Maryville Graduate
  Financial Matters
  Policies and Information
  AP, CLEP, and IB Credit Chart
  Maryville Faculty
  Accreditations and Memberships