2020-2021 Academic Catalog 
    Jun 14, 2021  
2020-2021 Academic Catalog

COMM 673 - Social Network and Search Engine Optimization

Credits: Three (3)
Develop knowledge, understanding and concepts related to direct and web marketing techniques,
tactics, and strategies that enable a manager to make sound business decisions. Topics include web
media and databases, target audiences, forecasting and cost control, research, and testing of creative strategies.