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May 06, 2024
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2020-2021 Academic Catalog [Archived Catalog]
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COMM 673 - Social Network and Search Engine Optimization Credits: Three (3) Develop knowledge, understanding and concepts related to direct and web marketing techniques,
tactics, and strategies that enable a manager to make sound business decisions. Topics include web
media and databases, target audiences, forecasting and cost control, research, and testing of creative strategies.
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