Graphic Design, B.A.

The B. A. in Graphic Design is an undergraduate liberal arts degree and is intended for the student desiring a broad exposure to the study of graphic design with an opportunity to pursue a required minor or dual major in a complimentary discipline. Communication, business and writing are among the most common academic pairings.  This degree consists of 128 credit hours, 48 of which are in art and design core requirements, graphic design and art history. Requirements for a minor also must be completed for the B.A. (See a curriculum guide for recommended sequencing.)  Like all of the Design & Visual Art  programs, it is accredited by the National Association of Schools of Art & Design (NASAD).

Program Goals

• Broadly expose students to the discipline of graphic design;
• Expose students to the design process/methodology, including the ability to define, research, and generate multiple solutions to design problems;
• Encourage creative problem solving and expression, critical thinking, and self-evaluation;
• Encourage communication skills through presentation, critique, and creative ideation;
• Provide a strong foundation in the history of art and design;
• Provide a strong foundation in art and design theory;
• Provide a strong foundation in and broad exposure to the tools and technology that create visual communication;
• Encourage self-reliance and perpetual learning;
• Encourage and promote ethical practices;
• Promote collaboration and teamwork;
• Provide access to academic disciplines beyond graphic design through minor or duel degree study.