2016-2017 Academic Catalog 
    May 09, 2021  
2016-2017 Academic Catalog [Archived Catalog]

Graphic Design, B.A.

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The B. A. in Graphic Design is an undergraduate liberal arts degree and is intended for the student desiring a broad exposure to the study of graphic design with an opportunity to pursue a required minor or dual major in a complimentary discipline. Communication, business and writing are among the most common academic pairings.  This degree consists of 128 credit hours, 48 of which are in art and design core requirements, graphic design and art history. Requirements for a minor also must be completed for the B.A. (See a curriculum guide for recommended sequencing.)  Like all of the Design & Visual Art  programs, it is accredited by the National Association of Schools of Art & Design (NASAD).

Program Goals

  • Broadly expose students to the discipline of graphic design;
  • Expose students to the design process/methodology, including the ability to define, research, and generate multiple solutions to design problems;
  • Encourage creative problem solving and expression, critical thinking, and self-evaluation;
  • Encourage communication skills through presentation, critique, and creative ideation;
  • Provide a strong foundation in the history of art and design;
  • Provide a strong foundation in art and design theory;
  • Provide a strong foundation in and broad exposure to the tools and technology that create visual communication;
  • Encourage self-reliance and perpetual learning;
  • Encourage and promote ethical practices;
  • Promote collaboration and teamwork;
  • Provide access to academic disciplines beyond graphic design through minor or duel degree study.


Design & Visual Art Programs - General Education Requirements

(42 credits)


(3 courses)

  • Literature/Language - ENGL or Foreign Language (3)
  • Philosophy (3)
  • Humanity Elective (except ADXX courses) (3)

Social Science

(3 courses)

  • Psychology (3)
  • History or Government (3)
  • One course selected from the following disciplines: (3) 

Natural Science/Quantitative Reasoning

(2 courses)

  • Science Elective - BIOL, CHEM, ENV, PHYS, SCI  (3)
  • Math or Science Elective (3)

Electives from College of Arts and Sciences

(except courses within the major) (2 courses total)

  • Elective #1  (3)
  • Elective #2  (3)


Please Note:

Several minors make strong combinations with the B.A. in Graphic Design, including business, communication, English or writing, psychology, or studio art. 

Of the 128 credits required for this program, one half of the 48 credits (for the major and Design & Visual Art core combined), one half of the minor (determined by the minor selected), and the last 30 credit hours must be taken at Maryville to satisfy requirements for graduation.

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